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Date 29.01.2021
Title

Couture SS2021: AREA’s crystalized bold vibes

‘For our debut Haute Couture collection we wanted to highlight our passion for custom tailoring, we feel like every type of body is beautiful and unique in its on way, we wanted to highlight that by playing with a range of silhouettes created to complement the wearer, showcasing that beauty and craft can feel exclusive in it’s core but at the same time include a range of body types. We like to create our own visual fantasy through fashion and craft, but on the other hand it’s important that our viewer can envision them selves in our pieces.

With this Couture collection we want to showcase our ability and dedication to creating beauty by hand. Every look in this collection has been developed over an extensive time of 6 months, and has been an ongoing collaboration between our studio in New York and our embroidery partners in India/globally. We are proud of all the hands that where involved in creating every single look, craft truly comes to fruition through a collaborative community and passion.’

–Fogg & Panszcyzk

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